Heineken Social


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How Heineken uses social media and differentiaties between channels: facebook, twitter, instagram

How Heineken Uses Social Media – Case Study _ Brand24 Blog

Social mistakes to avoid

Top 3 #social #content mistakes… Top 3 #social #content mistakes…  . Focusing on quantity over quality . Being on all social media platforms . Posting the same content across platforms

  1. Focusing on quantity over quality
  2. Being on all social media platforms
  3. Posting the same content across platforms
  4. Using only landscape images and videos
  5. Sharing only our own content
  6. Not curating user-generated content
  7. Not uploading videos to social media platforms
  8. Not targeting specific audience for our content
  9. Not boosting the right posts
  10. Not replying to questions on social (fast enough)