Great read on effectiveness and consistency by Mark Ritson. Always check the sales data before your final verdict.
Love design based on social listening. Heinz Ketchup uses the data.
Why combining data with ethics and human common sense is so important
Use insights to define your brand strategy and identity. What we can learn from Jamie Oliver
in same category, what we can learn from Levi’s in the 80s.
Wordpress is loading infos from qzPlease wait for API server guteurls.de to collect data from
“You have an artist like Metallica, who changes their setlist on a city-by-city basis just by looking at Spotify data to see, which the most popular songs happened to be in that city,” Ek said. “We’ve never before been at a place in time where you could make as many informed decisions and understand your audience as well as we can do now as an artist.”
Hoe Talpa een datanetwerk opzet
McDonalds does a coffee commercial. All based on data research and social listening they developed this campaign
data: people just want “coffee” and not the fancy smancy hipster sizzle. Hence, their “normal coffee” targeted at the “normal audiences” (source: Netbase)
Companies that harness creativity and data in tandem have growth rates twice as high as companies that don’t. Here’s how they do it.
“the move to #web3.0 will take time and integration with existing online systems. The wheels have already been set in motion and the train has left the station. Web 3.0 is an revolution in motion, we are past the point of no return.” #privacy #data #blockchain
tx Jacques Zimmerman for sharing