#Messenger is on fire: 7 billion #conversations with nearly 1.7 billion #emojis every day in 2017 😊. There were 17 billion realtime #video chats, marking two times as many video chat sessions in 2017 compared to 2016.
Messenger’s 2017 Year in Review
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“To give people the power to build community and bring the world closer together.”
“The answer? It has something to do with getting a live, authentic experience.”
Most shared facebook content
“Having a #video-based #strategy can help boost your #organic reach, while also potentially helping your Facebook ads gain more traction, helping you make the most of your advertising dollars and connect with the widest possible audience”
How #facebook algorithm is changing again: from #engagement baits to preference for #mobile optimized.
Research by #facebook: what’s up for 2018
#Privacy and #facebook: if someone uses your image for their profile photo – Facebook’s also using this expansion to alert users to potential identity theft. So if someone tries to use your image as their profile, Facebook will let you know, enabling you to take further action.
“Facebook has reviewed and categorized hundreds of thousands of #posts to inform a #machine #learning model that can detect different types of #engagement #bait. Posts that use this tactic will be shown less in News Feed.”
“People have told us that they dislike spammy posts on Facebook that goad them into interacting with likes, shares, comments, and other actions.”
Good content becomes more and more important
News Feed FYI: Fighting Engagement Bait on Facebook